Tanzania Investment and Consultant Group Ltd

| Economic Research Centre

Zanzibar's Role in Tanzania's Tourism Boom
October 10, 2023  
Zanzibar's Role in Tanzania's Tourism Boom: A Gateway for International Arrivals This research provided data pertains to international tourism arrivals in August 2023 and the cumulative figures for the period of January to August 2023 in a region: In January, with a remarkable 55.5% increase in arrivals, suggesting a strong start to the tourism season. […]

Zanzibar's Role in Tanzania's Tourism Boom: A Gateway for International Arrivals

This research provided data pertains to international tourism arrivals in August 2023 and the cumulative figures for the period of January to August 2023 in a region:

In January, with a remarkable 55.5% increase in arrivals, suggesting a strong start to the tourism season. February seeing a 42.5% increase and March with a 25.9% increase. However, the rate of growth tapered off slightly in subsequent months, with April and May showing more moderate increases of 22% and 19.3%, respectively. June saw a resurgence in growth at 25.2%, but July recorded a comparatively lower growth rate of 11.5%. August rounded off the period with a notable 17.7% increase in arrivals, indicating a positive trend in the summer season. These fluctuations in monthly percentage changes provide insights into the seasonal variations and overall performance of the tourism sector in this specific location or region during the first eight months of 2023.

International Arrivals for the Period of January to August 2023
MonthsMonthly Percentage Changes(%)
January55.5
February42.5
March25.9
April22
May19.3
June25.2
July11.5
August17.7

International Arrivals in August 2023:

  • In August 2023, there were a total of 186,030 international arrivals. This number represents an increase of 17.7% compared to August 2022 when there were 158,049 arrivals.
  • Notably, a significant portion (29.7%) of these international arrivals in August 2023 entered the country through Zanzibar, totaling 336,203 arrivals.

International Arrivals for the Period of January to August 2023:

  • The data shows the percentage changes in international arrivals for each month from January to August 2023. These changes reflect how arrivals varied compared to the same months in the previous year. For example, arrivals in January 2023 increased by 55.5% compared to January 2022, and so on.

International Arrivals from Outside Africa:

  • The data specifies the countries of origin for international arrivals from regions outside Africa during the period of January to August 2023.
  • The top five countries of origin for arrivals in this category are the United States of America (84,541 visitors), France (72,009), Germany (57,798), the United Kingdom (51,505), and Italy (51,056).
  • For the month of August 2023, the top five countries of origin were Italy (14,986 visitors), the United States of America (14,416), France (11,997), the United Kingdom (9,852), and Germany (9,161).

International Arrivals from Africa:

  • The data also specifies the countries of origin for international arrivals from African countries during the period under review.
  • The top five source markets for arrivals from Africa during the entire period were Kenya (128,753 visitors), Burundi (69,505), Zambia (38,394), Rwanda (37,269), and Uganda (28,594).
  • In August 2023, the majority of arrivals from Africa came from the same source markets, with Kenya recording 18,550 visitors, followed by Burundi (12,310), Zambia (6,649), Rwanda (5,124), and Uganda (4,052).

The performance of the tourism sector in Tanzania and its potential impact on economic growth:

Increasing International Arrivals:

  • The data indicates that international arrivals in Tanzania increased by 17.7% in August 2023 compared to the same month in 2022. This is a positive sign as it suggests growing interest in Tanzania as a tourist destination.

Cumulative Growth for the Year:

  • The cumulative percentage changes in international arrivals from January to August 2023 show a pattern of growth throughout the year. This suggests sustained interest in visiting Tanzania over an extended period.

Arrivals from Outside Africa:

  • The fact that a significant number of arrivals are coming from countries outside Africa, such as the United States, France, Germany, the United Kingdom, and Italy, indicates that Tanzania is attracting tourists from diverse international markets. This can be seen as a positive sign because it means Tanzania is not overly reliant on a single source market.

Arrivals from African Countries:

  • The data also shows substantial arrivals from African countries, with Kenya being the largest source market. This indicates that Tanzania is a popular destination for tourists from neighboring African countries.

Arrivals through Zanzibar:

  • The data highlights that a significant portion of international arrivals enter Tanzania through Zanzibar. This suggests that Zanzibar is an important gateway for tourists and plays a crucial role in driving tourism-related economic activities in the country.

The implications of the tourism sector's impact on economic growth in Tanzania:

  • Economic Contribution: The growth in international arrivals indicates increased economic activity in the tourism sector. Tourism contributes significantly to employment, foreign exchange earnings, and revenue generation through various services such as accommodation, transportation, and tour operations.
  • Diversification: Tanzania's ability to attract tourists from a variety of countries reduces its vulnerability to economic shocks in specific source markets. Diversification in the source of tourists can help stabilize the tourism sector's contribution to the economy.
  • Regional Impact: The arrivals from African countries, especially neighboring countries like Kenya, have the potential to stimulate regional economic ties and cooperation.
  • Infrastructure and Services: To support continued growth in the tourism sector, investments in infrastructure, hospitality, and services are likely required. This, in turn, can lead to job creation and economic development.

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